Rosé Net Worth 2026: BLACKPINK Star, APT with Bruno Mars & Grammy Nominee
Key Takeaways
- Estimated 2026 net worth of approximately $40 million (Celebrity Net Worth) — tied with Lisa as the wealthiest BLACKPINK member
- “APT.” with Bruno Mars (October 2024) became the fastest K-pop song to pass 1 billion YouTube views — breaking the 2012 “Gangnam Style” record
- “APT.” earned 3 Grammy nominations at the 68th Annual Grammy Awards: Record of the Year, Song of the Year, Best Pop Duo/Group Performance
- Released debut studio album Rosie in December 2024 — first solo studio album of her career
- Founder of THE BLACK LABEL-managed solo career (departed YG Entertainment for solo management in 2026)
- Endorsement portfolio: Tiffany & Co. (Saint Laurent global ambassador since 2020), Saint Laurent (Yves Saint Laurent), Puma, American Express
- Born February 11, 1997 in Auckland, New Zealand (raised in Australia) — currently 29 years old
Roseanne Park — known professionally as Rosé — born February 11, 1997 in Auckland, New Zealand — is one of the most-commercially-significant K-pop solo artists of the modern era and the first K-pop solo artist to achieve a globally-dominant Western mainstream pop crossover with a single song. The BLACKPINK vocalist’s October 2024 collaboration with Bruno Mars, “APT.”, became the fastest K-pop song ever to pass 1 billion YouTube views — breaking the 2012 “Gangnam Style” record — and earned 3 nominations at the 68th Annual Grammy Awards: Record of the Year, Song of the Year, and Best Pop Duo/Group Performance. The Grammy nominations made her the first BLACKPINK member ever to be individually nominated at the Grammys and one of the most-significant Korean musicians ever recognized by the Recording Academy. Her December 2024 debut studio album Rosie followed “APT.” commercially and consolidated her transition from BLACKPINK group vocalist to global solo superstar. Her endorsement portfolio includes Tiffany & Co. and Saint Laurent (both flagship global ambassador roles since 2020), Puma, and American Express. Across her cumulative BLACKPINK earnings, her solo music royalties, her Tiffany/Saint Laurent endorsement portfolio, the “APT.” viral commercial windfall, and her real estate and brand equity, Rosé’s net worth in 2026 is estimated at approximately $40 million per Celebrity Net Worth.
Rosé’s commercial significance is structural. “APT.”, written collaboratively with Bruno Mars and producer Cirkut, achieved global Western pop chart dominance unprecedented for a K-pop solo artist — peaking inside the Billboard Hot 100 top 10, reaching #1 in multiple international markets, and earning the broadest cross-demographic radio play of any K-pop song to date. The 3 Grammy nominations at the 68th Annual Grammy Awards represented the first time a BLACKPINK member individually received Grammy recognition — a structural breakthrough that has reshaped how the Recording Academy approaches K-pop submissions.

Note: this article is independent editorial research. We are not affiliated with Rosé, BLACKPINK, YG Entertainment, THE BLACK LABEL, Tiffany & Co., Saint Laurent, or any of her endorsement partners. Net worth figures are best-effort estimates derived from Celebrity Net Worth, Parade, Stylecaster, IconPolls, and reasonable assumptions about post-tax retained value.

Net worth at a glance
| Metric | Estimate |
|---|---|
| 2026 estimated net worth | ~$40M (Celebrity Net Worth) |
| Date of birth | February 11, 1997 (age 29) |
| Place of birth | Auckland, New Zealand |
| Raised in | Melbourne, Australia |
| Height | 5’6″ (168 cm) |
| Group | BLACKPINK (since 2016) |
| Solo management | THE BLACK LABEL (departed YG Entertainment for solo work in 2026) |
| BLACKPINK debut | August 2016 |
| First solo single album | R (March 2021) |
| Debut studio album | Rosie (December 2024) |
| “APT.” with Bruno Mars (October 2024) | Fastest K-pop song to 1 billion YouTube views; 3 Grammy nominations |
| 68th Annual Grammy Awards nominations | 3 (Record of the Year, Song of the Year, Best Pop Duo/Group Performance) |
| Endorsement partners | Tiffany & Co., Saint Laurent, Puma, American Express |
Who is Rosé from BLACKPINK?
Roseanne Park was born February 11, 1997 in Auckland, New Zealand to Korean parents who had emigrated from South Korea years earlier. The family relocated to Melbourne, Australia when Rosé was approximately 7 years old, where she attended primary and secondary school in suburban Melbourne. She grew up speaking English as her first language — making her the BLACKPINK member with the most-natural English fluency, a structural commercial advantage throughout her career.
She auditioned for YG Entertainment in Sydney in 2012 at age 15, ranking first among more than 700 candidates. She moved to Seoul shortly after to begin trainee development at YG Entertainment headquarters. She was the last announced BLACKPINK member, debuting in August 2016 alongside Jisoo, Jennie, and Lisa.
Her 2021 solo debut single album R contained “On the Ground” (which reached #1 on Billboard’s Global 200) and “Gone.” Her commercial inflection point came with the October 2024 release of “APT.” featuring Bruno Mars — the song’s title is a Korean apartment-game reference (the apateu drinking game), and its blend of K-pop melodic structure with American pop-rock production became one of the most-commercially-dominant K-pop songs in Western markets ever. Her December 2024 debut studio album Rosie consolidated the post-“APT.” commercial breakthrough.
Career timeline
| Year | Event |
|---|---|
| 1997 | Born February 11 in Auckland, New Zealand to Korean parents |
| ~2004 | Family relocates to Melbourne, Australia |
| 2012 | Auditions for YG Entertainment in Sydney, ranked #1 among 700+ candidates |
| 2012 | Moves to Seoul to begin trainee development |
| August 2016 | Debuts as last announced BLACKPINK member (Square One single album) |
| 2020 | Appointed Tiffany & Co. and Saint Laurent global ambassador |
| March 2021 | Solo debut single album R (“On the Ground” #1 Billboard Global 200) |
| 2024 | Departs YG Entertainment for solo career management at THE BLACK LABEL |
| October 2024 | Releases “APT.” with Bruno Mars — fastest K-pop song to 1B YouTube views |
| December 2024 | Releases debut studio album Rosie |
| 2025 | “APT.” earns 3 Grammy nominations at 68th Annual Grammy Awards |
| 2025-2026 | BLACKPINK reunion world tour with all four members |
Income sources in 2026
Rosé’s 2026 income architecture is the most-Western-pop-crossover of any current BLACKPINK member. The five primary income pillars are her cumulative BLACKPINK group earnings, her solo music royalties (with the “APT.” 2024 viral windfall as the largest single-song income event in K-pop solo history), her Tiffany & Co. and Saint Laurent ambassadorships, her Puma and American Express endorsements, and her THE BLACK LABEL solo management arrangement.
BLACKPINK group earnings. Rosé’s per-member share of BLACKPINK’s collective income — across album sales, streaming royalties, world-tour revenue, and YG Entertainment merchandising — is estimated at $15-20 million pre-tax cumulative across her 2016-2026 career.
“APT.” commercial windfall. “APT.”, with its 1 billion+ YouTube views, hundreds of millions of Spotify streams, multiple international #1 chart positions, and Grammy nominations, generated one of the largest single-song revenue events in K-pop history. Combined with her share of “APT.”‘s songwriting credits (she is co-credited as writer/composer alongside Bruno Mars and Cirkut), the song’s commercial impact has likely added $5-10M to her 2024-2026 income alone.
Tiffany & Co. and Saint Laurent ambassadorships. Both luxury-brand global ambassadorships have been continuous since 2020. Combined annual luxury-brand income is estimated at $5-8 million.
Wider endorsement portfolio. Confirmed endorsement partners include Puma (athletic), American Express (financial services), Sulwhasoo (Korean luxury beauty), and several others. Combined non-Tiffany/Saint Laurent endorsement income is estimated at $3-5 million annually.
Solo music royalties beyond “APT.” Her debut studio album Rosie (December 2024) and prior single album R (2021) generate steady streaming income. The post-“APT.” commercial halo has elevated her broader catalog’s streaming performance.
Net worth breakdown
| Component | Estimated value |
|---|---|
| BLACKPINK cumulative earnings (post-tax retained share) | $10M – $14M |
| “APT.” viral commercial windfall (cumulative through 2026) | $5M – $8M |
| Tiffany + Saint Laurent endorsement income (cumulative since 2020) | $8M – $12M |
| Other endorsements + Rosie album (cumulative through 2026) | $5M – $8M |
| Real estate (Seoul + Melbourne properties) | $3M – $5M |
| Cash, investments, and brand equity reserves | $3M – $5M |
| Estimated total net worth | ~$40M |
Common misconceptions about Rosé’s net worth
“She won 3 Grammys for ‘APT.’.” No — she earned 3 Grammy nominations at the 68th Annual Grammy Awards. The actual award outcomes are determined at the Grammy ceremony in February 2026 (the 68th Annual Grammy Awards). Nominations are a meaningful career milestone but distinct from wins.
“She left BLACKPINK in 2026.” No — Rosé remains a BLACKPINK member. In 2024 she moved her solo career management to THE BLACK LABEL (departing YG Entertainment for solo work) but continues all BLACKPINK group activities including the 2025-2026 reunion world tour.
“‘APT.’ is the fastest song to 1 billion YouTube views ever.” “APT.” is the fastest K-pop song to 1 billion YouTube views — a meaningful structural distinction. Several non-K-pop songs (including songs by Charlie Puth, Justin Bieber, and others) have reached 1 billion views faster across all genres.
“She wrote ‘APT.’ alone.” No — “APT.” is co-written and co-composed by Rosé, Bruno Mars, and producer Cirkut, with additional contributors. The credit-sharing structure is industry-standard for major collaborative pop singles.
How does Rosé compare to other BLACKPINK members and K-pop solo stars?
| K-pop Star | Estimated 2026 net worth | Distinction |
|---|---|---|
| Rosé (BLACKPINK) | $40M | “APT” with Bruno Mars (3 Grammy noms), Tiffany ambassador |
| Lisa (BLACKPINK) | $40M | LLOUD label, The White Lotus, 107M Instagram |
| Jennie (BLACKPINK) | $30M | OA Entertainment, Chanel ambassador |
| Jisoo (BLACKPINK) | $30M | Newtopia (2026), Me album, K-drama acting |
| Jungkook (BTS) | $35M – $40M | “Seven” #1 Billboard Hot 100, Calvin Klein |
| V (BTS) | $25M – $35M | Cartier, Celine ambassador |
| RM (BTS) | $25M – $35M | BTS leader, solo album |
Frequently asked questions
How much is Rosé from BLACKPINK worth in 2026?
Approximately $40 million according to Celebrity Net Worth, tied with Lisa as the wealthiest BLACKPINK member. Her wealth is built on cumulative BLACKPINK earnings, her Tiffany & Co. and Saint Laurent global ambassadorships since 2020, the “APT.” viral commercial windfall (2024-2026), and her solo music catalog including Rosie (2026) and R (2021).
What is “APT.” by Rosé and Bruno Mars?
A K-pop / pop crossover single released October 2024. It became the fastest K-pop song to pass 1 billion YouTube views (breaking the 2012 “Gangnam Style” record) and earned 3 Grammy nominations at the 68th Annual Grammy Awards: Record of the Year, Song of the Year, and Best Pop Duo/Group Performance.
Did Rosé win any Grammys?
She earned 3 Grammy nominations at the 68th Annual Grammy Awards — actual wins are determined at the ceremony. Even without wins, the nominations are a structural breakthrough for K-pop solo artists at the Recording Academy.
What is Rosé’s debut studio album?
Rosie, released December 2024. It is her first full-length solo album, following her 2021 single album R.
Is Rosé still in BLACKPINK?
Yes — she remains a BLACKPINK member. In 2024 she moved her solo career management to THE BLACK LABEL while continuing BLACKPINK group activities.
How old is Rosé?
Born February 11, 1997, she is currently 29 years old in 2026.
Where is Rosé from?
She was born in Auckland, New Zealand to Korean parents and was raised in Melbourne, Australia from approximately age 7. She moved to Seoul in 2012 to begin YG Entertainment training.
Who are Rosé’s endorsement partners?
Tiffany & Co. (global ambassador since 2020), Saint Laurent (Yves Saint Laurent global ambassador since 2020), Puma (athletic), American Express, Sulwhasoo (Korean luxury beauty), and several others.
How tall is Rosé?
5 feet 6 inches (168 cm).
What is THE BLACK LABEL?
THE BLACK LABEL is a Korean entertainment label founded by producer Teddy Park (the longtime YG Entertainment songwriter and producer who has worked extensively with BLACKPINK). Rosé moved her solo career management to THE BLACK LABEL in 2026 — the move structurally mirrored Jennie’s launch of OA Entertainment for similar solo-career-control reasons.
What was “APT.” about?
The song’s title and lyrics reference a Korean drinking game played at apartments (apateu) — capturing a culturally-specific Korean party tradition that Bruno Mars and Rosé converted into a globally-accessible pop hook.
Is Rosé in a relationship?
She has been notably private about her personal relationships throughout her career and there is no publicly confirmed romantic relationship as of 2026.
How rich is BLACKPINK as a group?
Combined per Celebrity Net Worth 2026 estimates: Lisa ($40M), Rosé ($40M), Jennie ($30M), Jisoo ($30M) — totaling approximately $140 million across the four members. The group’s 2025-2026 reunion world tour is expected to add meaningfully to each member’s net worth.
What was Rosé’s “On the Ground”?
The lead single from her 2021 debut single album R. It reached #1 on Billboard’s Global 200 chart — her first major solo chart milestone.
Who is Bruno Mars’s collaboration history with K-pop?
“APT.” with Rosé was Bruno Mars’s first major K-pop collaboration. Mars co-wrote and co-produced the track, with the song framed as a true 50-50 collaboration rather than a featured-artist arrangement.
What’s the most surprising thing about Rosé’s commercial profile?
The “APT.” Grammy nominations breakthrough. Before October 2024, no individual BLACKPINK member had earned Grammy nominations on their own — BLACKPINK’s prior Grammy recognition was as a group. Rosé’s 3 Grammy nominations for “APT.” at the 68th Annual Grammy Awards represented the first time a BLACKPINK member individually received Grammy recognition, and the structural significance has been widely cited as a turning point for how the Recording Academy approaches K-pop solo submissions. The implication: Rosé’s “APT.” has done for K-pop solo Grammy recognition what BTS’s “Dynamite” did for K-pop group Grammy recognition in 2020 — opened the door for sustained future awards-circuit relevance.
The bottom line on Rosé’s net worth
Rosé’s estimated $40 million net worth in 2026 reflects a decade as one of the most-commercially-significant K-pop solo artists and the first BLACKPINK member to achieve individual Grammy Awards recognition. With cumulative BLACKPINK group earnings, the “APT.” viral commercial windfall (2024-2026), the 3 Grammy nominations at the 68th Annual Grammy Awards, the December 2024 debut studio album Rosie, the 2020-launched Tiffany & Co. and Saint Laurent global ambassadorships, the THE BLACK LABEL solo management arrangement (since 2024), and a broader endorsement portfolio with Puma, American Express, and Sulwhasoo, Rosé has built one of the most-Western-pop-crossover individual K-pop commercial profiles. Her trajectory points toward continued substantial growth as the Grammy nominations open follow-on awards-circuit opportunities and as her THE BLACK LABEL solo career compounds.
Sources for this article include Celebrity Net Worth, Parade, Stylecaster, IconPolls, the Recording Academy, and BLACKPINK / YG Entertainment publicly disclosed information. All net worth estimates are best-effort approximations and may be subject to revision as new financial data becomes available.
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