Description
Geoffrey Moore reveals the dynamics behind the market for high-tech stocks and outlines the forces that catapult a select number of companies to huge success. The Gorilla Game is a must-read for the thousands of high-tech managers and marketeers who made his first two books best-sellers, as well as for all investors looking for a reliable guide to the rapidly changing world of high technology.
- Author: Geoffrey A. Moore, Paul Johnson, Tom Kippola
- Published: 1998
- Pages: 331
- ISBN-13: 9781841120010
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